Fluorescent PR have been appointed by online fashion boutique MyAsho.com to oversee all PR and press enquires. 

MyAsho.com is a unique concept on line store showcasing the collections of contemporary designers. MyAsho.com is a place for the individual. To indulge, learn and see things they haven't seen on the High Street before! The site focuses on two very distinctive offers, MyAsho.com with be launching a new sister site called MyAshomarket.com. MyAsho.com will focus on luxe pieces and exclusive one-off designs that make the wearer feel unique, whilst MyAshomarket.com is about fast fashion items for the woman who still wants an individual look.

The agency will devise and implement the PR strategy across all areas of the business and will be hosting a media launch event in September. 

Visit www.MyAsho.com to view the current collection.