It’s the fashion campaign that’s already taking the media by storm and it’s set to get the tongues of fashionista’s wagging on every catwalk corner. If you’re yet to stumble across headlines concerning a certain mature female, prepare to feast your eyes on one of the unique faces of TK Maxx’s Autumn/Winter 2013 collection.

Growing evermore gracefully at 83 years of age modelling legend Daphne Selfe is the worlds oldest Supermodel. In a career that’s spanned over seven decades she’s been the star of countless Catwalks, campaigns, magazine spreads and is still giving her younger competitors a run for their money.

Cast alongside the silver-haired beauty is Britain’s hottest new plus size model Felicity Hayward. The I.D Magazine cover model that’s proclaimed to be fashion’s ‘next big thing’ is the first plus size model ever to front a TK Maxx campaign.

Teamed with a line-up of Shoreditch’s trendiest street stars Selfe and Hayward promote a campaign that aims to celebrate the expression of individuality, personal style and the concept of dressing for oneself.

The TK Maxx Autumn/Winter campaign 2013 ultimately proves that fashion by numbers is now a thing of the past.

TK Maxx’s AW13 campaign imagery is available now, along with the campaign videos which can be seen over on the TK Maxx YouTube channel – http://www.youtube.com/LoveTKMaxx. For further information and to find your nearest store or shop online visit www.tkmaxx.com.

Daphne and Felicity will also be appearing on our screens soon in the TK Maxx AW13 campaign which breaks on September 7th.